Welcome to BoråsBorås combines all the wealth of choice of a big city with the convenience of a small town. As the second largest municipality in western Sweden, Borås offers a rich choice of public services, trade and commerce, cultural events, recreation and education, as well as a highly specialized labour market. Proximity to both Gothenburg and Landvetter International Airport is a major asset. No less than 1.5 million people live within a 100-kilometre radius of the city, itself a centre for the 220 000 inhabitants of the Sjuhärad area. 100 000 of them live in the municipality.
Nature is always nearby in Borås. The city is embraced by parks and green areas, stretching into the built-up areas. The beautiful countryside is always within easy reach, for pleasure and for exercise.
Borås is the home of 9 000 large and small companies in a wide range of different businesses. There is an enormous spirit of enterprise in Borås, and 500 new companies are set up here every year. Borås is the Swedish centre for textiles and clothing with several famous companies. Borås is a city of commerce with its 1 500 import and export companies. A lot of well-known mail order and e-commerce companies are located in Borås. Supporting this booming commerce is a large number of companies working with logistics, distribution and marketing. The University College of Borås offers courses and research in fields such as computer science, economics, textiles and engineering. Borås offers a rich cultural life and enjoyable shopping with the close convenience of a small town and the choice and opportunities of a city.
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